The Bevlab Podcast

In Episode 5 of the BevLab Podcast, we sit down with Christian Guzman — entrepreneur, content creator, and founder of Alphalete — to talk about what it really takes to build a lasting brand in the fitness industry. From the early days of YouTube to growing multiple successful businesses, Christian shares the lessons he's learned about entrepreneurship, content creation, leadership, and staying relevant in an ever-changing industry. We also dive into energy drinks, supplements, the evolution of fitness culture, and what the future looks like for the space. Whether you're an aspiring entrepreneur, a fitness enthusiast, or someone who enjoys hearing the stories behind successful brands, this episode is packed with practical insights and honest conversation. If you enjoyed the episode, be sure to follow the podcast, leave a rating, and share it with a friend.

In Episode 4 of The BevLab Podcast, we sit down with entrepreneur and supplement industry veteran Jon Klipstein for an honest conversation about what it really takes to build a business from the ground up. We dive into the evolution of UXO Supplements and the decision to rebrand into Die Tryin' Co., the challenges of growing a company in today's market, and the mindset required to keep pushing forward when things get difficult. Jon also shares his thoughts on creating content that actually converts, how brands and creators can make money through social media, common mistakes entrepreneurs make, and the opportunities he sees for the future of the supplement and beverage industries. Whether you're an aspiring entrepreneur, content creator, athlete, or simply someone who enjoys hearing real stories about building something from nothing, this episode is packed with practical insights and behind-the-scenes perspectives. Topics include: Building a business from scratch The UXO Supplements → Die Tryin' Co. rebrand Monetizing social media and content creation Entrepreneurship lessons and failures Brand building in the supplement industry The future of creator-led businesses And much more Follow The BevLab Podcast for more.

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Today we sat down with Bucked Up CEO Ryan Gardner to tell his story on building a 300+ Million Dollar brand, working with the likes of Conor McGregor, Alex Eubank, Bryson DeChambeau and more. You don't want to miss this conversation and who we have lined up next, so make sure to like and subscribe so you never miss a beat. Crack an enny!

Ghost Lifestyle & Ghost Energy CEO Dan Lourenco breaks silence after $1.65 Billion sale to Keurig Dr. Pepper. We covered topics like the potential of Ghost Energy x Dr. Pepper, Ghost Energy Blueberry Cream rumors, what a day in the life looks like for Dan right now and so much more! Crack an enny, get comfortable and don't forget to follow our channel for more!