Mato
ShowsHow it worksAI talentsFree toolsPricing
Book a demo
ShowsHow it worksAI talentsFree toolsPricingSign in
Mato
Mato

The first generation of AI talents. Live AI media for brands, networks and creators.

ElevenLabs GrantsAWS ActivateGoogle for StartupsNVIDIA Inception Program

Product

  • How it works
  • AI talents
  • Documentation
  • The studio
  • Pricing
  • Embed player
  • Mato MCP
  • Mato Voice
  • Voice Studio
  • Changelog

Company

  • About
  • Vision
  • Partners
  • Affiliates
  • Blog
  • CustomersComing soon
  • CareersComing soon
  • Press kit
  • Contact

Resources

  • Investor overview
  • Free podcast tools
  • Free podcast transcription
  • Podcast ROI calculator
  • API docsComing soon
  • SecurityComing soon
  • StatusComing soon

© 2026 Mato. All rights reserved.

English · Multiple languages available

PrivacyTerms

Live Interview

And why does that matter?

This is how a Mato agent talks. Take the other seat: answer a few and feel it follow the thread.

Try it yourself

Podcast charts

AI Explored

Published by Michael Stelzner, Social Media Examiner—AI marketing

  • Business
  • Careers
  • Marketing

This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work. Show notes at Socialmediaexaminer.com/aipod

Listen on Apple Podcasts, opens in a new tabMake something like it

On the charts

5 chart placements

Every published chart this podcast appears in, in the snapshot behind this page. Each one links to the chart it came off.

  1. Number 23MarketingAustralia
  2. Number 11MarketingCanada
  3. Number 22MarketingUnited Kingdom
  4. Number 9MarketingNorway
  5. Number 42MarketingUnited States

From the feed

Recent episodes

The latest episodes published to this podcast’s own RSS feed. Titles and descriptions are the publisher’s.

  1. How to Think Like a Filmmaker: AI Video With Seedance

    Sep 15, 202646 min

    Want a repeatable workflow for turning a simple concept into polished AI video content using tools like Seedance? I interview Ross Symons to discover a step-by-step process for producing professional-quality AI video, from developing a concept and building key visuals to generating clips with Seedance and assembling them into a finished piece. Why AI Video Quality Depends on How Well Creators Communicate With Models Develop the Concept Behind the AI Video Build Key Visuals Using the Subject, Environment, and Character Framework Build an AI Video Storyboard Using Keyframes Generate Video With Seedance and Assemble the Final Piece Guest : Ross Symons | Show Notes : socialmediaexaminer.com/a123 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  2. How to Get AI to Recommend Your Business

    Sep 8, 202645 min

    Wondering how to optimize your website so AI systems treat your business and content as a trusted source? I interview Liron Segev to learn how to create content that gets recommended by AI tools like ChatGPT, Claude, and Perplexity. Why Your Business Needs Content for Humans and AI How to Lay the Foundation of AI Visibility With Your Website and Newsletter Content How to Develop Content That AI Cites and Recommends How to Build an AI Content Strategy for Getting Recommended by AI The Technical Setup for Getting Recommended by AI Guest : Liron Segev | Show Notes : socialmediaexaminer.com/a122 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  3. How to Use AI to Dramatically Improve Your Quality

    Sep 1, 202641 min

    Want to improve AI output quality so your content, reports, and deliverables don't read like everyone else's? I interview Austin Marchese to discover how to build AI personas and feedback loops that improve the quality of your deliverables before anyone else sees them. Setting Up the Feedback System With Projects, Skills, and a Knowledge Base Building Your AI Customer Persona From Real Data Creating an Internal AI Focus Group With Multiple AI Customer Personas Testing the Feedback Loop Until It Matches Reality Guest : Austin Marchese | Show Notes : socialmediaexaminer.com/a121 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  4. How to Build AI Employees to Get Work Off Your Plate

    Aug 25, 202646 min

    Wondering how to train AI to match your standards and schedule it to work autonomously? I interview Callan Faulkner to learn how to build, train, and schedule AI employees that take manual work off your plate and free you and your team to focus on strategy and creativity Three Foundational Concepts for AI Employees How to Chat With AI to Build an AI Employee From Scratch Turn Your Chat Into a Reusable Claude Skill to Create Your AI Employee How to Train and Text AI Employees to Give You A-Plus Output Scheduling AI Employees to Run Autonomously With Claude Co-Work Guest : Callan Faulkner | Show Notes : socialmediaexaminer.com/a120 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  5. Building an AI Creative Director: From Ideas to Finished Content With Claude

    Aug 18, 202647 min

    Want to build an AI-powered system in Claude that drafts threads, newsletters, video scripts, and carousels from a single source? I interview Nicky Saunders to discover how to build an AI creative director using Claude that transforms voice journaling into multiple forms of content that match your voice and style. Establishing Your Creative Vision and Style Before Building an AI Content System Building Two Foundational Skills: The Brand Voice Skill and Social Media Style Skill Using the DraftLoop Content Workflow to Go From Voice Journal to Multi-Platform Posts Guest : Nicky Saunders | Show Notes : socialmediaexaminer.com/a119 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  6. Why Your AI Images Look Like Everyone Else's (and How to Fix It)

    Aug 11, 202647 min

    Wondering how to create AI visuals that don’t look like everyone else’s? I interview Lauren deVane to discover a seven-pillar prompt framework for creating original AI images in Magnific with ChatGPT. What’s changed with AI-Generated Image Tools B2C and B2B Use Cases for AI-Generated Images How to Create Professional AI-Generated Images: The 7-Pillar Prompt Framework How to Use Magnific to Create Professional AI-Generated Images With Multiple Tools Guest : Lauren deVane | Show Notes : socialmediaexaminer.com/a118 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  7. How to Build AI Automations With Claude Cowork

    Aug 4, 202651 min

    Wondering how to start building real automations for your business? I interview Isar Meitis to learn how to use Claude Cowork to plan, build, and deploy AI automations. Claude Chat vs. Claude Code vs. Claude Cowork When Should You Switch to Claude Cowork? 3 Things You Need to Shift from Human Orchestration of AI to Agentic AI Automation How to Write Product Requirements Documents with Claude Building a Minimum Viable Product Development Plan Connecting Claude to Your Tech Stack: Folder Permissions & Connectors Using Claude via the Chrome Browser & Mobile App Guest : Isar Meitis | Show Notes : socialmediaexaminer.com/a117 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  8. How Open-Weight AI Models Could Save Your Business Thousands

    Jul 28, 202642 min

    Curious whether there's a way to run capable AI models without paying premium subscription fees every month? I interview Chris Penn to learn about open-weight AI models that cut your AI costs while maintaining privacy and capability. What Open-Weight Models Are and Why They Matter Four Core Benefits of Using Open-Weight Models Practical Use Cases for Open-Weight Models in Business The Hardware and Software You Need to Run Open-Weight Models Locally How to Choose the Right Open-Weight Model How to Get Started With Open-Weight Models Guest : Chris Penn | Show Notes : socialmediaexaminer.com/a116 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  9. How to Turn What You Know Into AI Tools People Will Pay For

    Jul 21, 202645 min

    Curious whether AI could turn your frameworks and processes into a product that generates recurring revenue? I interview Kelly Sinclair to learn how to productize your expertise with AI. Identify What Customer-Facing AI Tools to Build: 4 Questions Structure Your AI Tools for Customer Use 3 Real-Life Customer-Facing AI Tool Examples Three Ways to Build and Sell AI Tools to Clients Guest : Kelly Sinclair | Show Notes : socialmediaexaminer.com/a115 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  10. How to Train AI to Think Like You

    Jul 14, 202642 min

    Wondering what you need to make AI sound and reason like you instead of a generic robot? I interview Max Bernstein to discover a step-by-step framework to turn your everyday meeting transcripts into a personalized AI profile that replicates how you think, write, and operate. Why Use the Cognitive Fingerprint Interview to Train AI The Four Layers of Knowledge Inside Every Transcript Collecting the Right Transcripts Prompting AI to Extract and Build Your Cognitive Fingerprint How to Use Your Cognitive Fingerprint File Guest : Max Bernstein | Show Notes : socialmediaexaminer.com/a114 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  11. Building Agentic Workflows with Manus

    Jul 7, 202646 min

    Looking for an agentic AI tool that will pass off multi-step processes to other tools without constant input from you? I interview Kate vanderVoort to discover how to get started using Manus to build agentic workflows that delegate complex tasks to other tools with minimal human intervention. Choosing Your Manus Subscription Plan 4 Ways to Access Manus Identify Processes Worth Automating With Manus: 2 Examples Prompt Manus for Agentic Workflows Use Manus Skills for Reusable Workflows Guest : Kate vanderVoort | Show Notes : socialmediaexaminer.com/a113 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  12. Building Powerful AI Image and Video Workflows for Marketers

    Jun 30, 202642 min

    Want to know how marketers are turning today's AI image and video tools into reliable content systems? I interview Jerrod Lew to discover how to build AI image and video workflows that produce consistent, professional-quality results for marketing content. Choosing From Top AI Image and Video Tools Establishing Your Brand Foundation Creating Product Reference Assets Creating Character Sheets for Human Likenesses Storyboarding Your Video With Images Using Images to Generate the Video Guest : Jerrod Lew | Show Notes : socialmediaexaminer.com/a112 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  13. The Future of AI and Selling: How One Workflow Closed a $12K Deal

    Jun 23, 202638 min

    Wondering how AI can help you close a client in the first meeting? I interview Etan Polinger to discover an AI workflow to research a prospect, match their brand, and build a working prototype before the first meeting—proving your value upfront. The Paradigm Shift Determine What the Prospect Wants Use Deep Research to Profile the Person, the Company, and the Market Create a Working Style Guide to Match Your Prospect’s Branding Create the Asset Prototype and Presentation Deck Guest : Etan Polinger | Show Notes : socialmediaexaminer.com/a111 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  14. Building AI Agents: The System That Automates 60% of One Entrepreneur's Workload

    Jun 16, 202646 min

    Have you experimented with building one-size-fits-all AI agents and been disappointed with the results? I interview Keith Moehring to discover how to build a custom system of AI agents that work with your business and processes. The Truth About Building AI Agents How to Set Up the Tech Foundation for Your AI Agent How to Build a Playbook to Guide the AI Agent’s Actions Tips to Get the Whole System Working for You Guest : Keith Moehring | Show Notes : socialmediaexaminer.com/a110 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  15. Applying AI to Marketing and Business: Lessons From the Trenches

    Jun 12, 202642 min

    What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business. Guest : Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  16. Getting Started with Codex by OpenAI: The Future of Business

    Jun 9, 202651 min

    Wondering how to set Open AI’s Codex up and connect it to your tech stack? I interview Karl Yeh to discover how to use Codex to automate business workflows, no coding background required. What OpenAI’s Codex Is and Isn’t How to Download and Deploy OpenAI Codex What You Need to Know About Security and OpenAI Codex How to Use Skills and Plugins to Let Codex Execute Recurring Business Processes How to Use Goals, Automations, and Heartbeats to Run Recurring Business Processes on a Schedule OpenAI Codex In Action: A Real World Example Guest : Karl Yeh | Show Notes : socialmediaexaminer.com/a109 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  17. AI for Better Ad Creative: 3 Steps to Better Results

    Jun 2, 202645 min

    Struggling to combat ad fatigue without burning out your design team? I interview Fraser Cottrell to discover a three-step system for using AI to produce high-quality image and video ad creative at scale. Build Your Brand Knowledge Base With Deep Research Train a Claude Project on Your Brand Generate Ad Copy With Claude Brainstorm and Generate Ad Images and Prompts With Claude Generate Ad Images With Nano Banana in Gemini Generate Video Ad Script Drafts With Claude Guest : Fraser Cottrell | Show Notes : socialmediaexaminer.com/a108 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  18. The Outlier Video Method: Using AI to Study What Works and Create Your Own

    May 26, 202646 min

    Want to use AI to scale video content research and production? I interview Sandy Lee to discover how to use Claude Code to create an AI system that will produce videos that attract your ideal audience. Developing Your Ideal Customer Profile & Content Pillars With AI Researching YouTube Content With AI Analyzing the Outlier Video With AI Crafting Your Hook and Scripting a New Video in Your Voice With AI Guest : Sandy Lee | Show Notes : socialmediaexaminer.com/a107 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  19. Building Portable AI Workflows That You Can Take Anywhere

    May 19, 202647 min

    Is your entire AI workflow built around one platform? I interview Nicole Leffer to discover how to build AI workflows that aren't tied to any single platform. Why Portable AI Workflows Matter How to Create AI Workflow Portability With Skills How to Create AI Workflow Portability With External Storage How to Create AI Workflow Portability With Excel Guest : Nicole Leffer | Show Notes : socialmediaexaminer.com/a106 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

  20. Upscaling Your People: Advanced AI Training

    May 12, 202646 min

    Have you invested in AI training only to watch people quietly go back to their old habits within weeks? I interview John Munsell discover a structured framework you can model for transitioning your team from basic AI users to strategic AI users. Why Advanced Employee Training Benefits Businesses More Than Large-Scale AI Initiatives Establishing Two Types of Governance Before You Begin Training Mapping Your Team’s AI Capability Against Four Stages of Mastery Determining Your Team’s Role Type Makeup Giving Your People a Problem to Solve Before They Watch a Single Video Guest : John Munsell | Show Notes : socialmediaexaminer.com/a105 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

Ranking source

Apple Podcasts rankings via the Mato Topic Intelligence Platform.

Observed September 20, 2026.

Apple and Apple Podcasts are trademarks of Apple Inc., registered in the U.S. and other countries.

Pairs with

What to do with a chart

01ShowsThe shows Mato publishesEvery public Mato show, its episodes, and the Apple placements it holds.02AI talentPick the voice before the formatThe live roster of hosts, each with samples you can listen to before you commit.03How it worksFrom an idea to a published episodeWhat Mato does between the brief and the feed, step by step.

Steal the structure, not the show

Bring this source into Mato to read its transferable patterns, then turn them into an original show for your own audience.

Hear a Mato showCreate a show inspired by this