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The Show Up Fitness Podcast

Published by Chris Hitchko, CEO Show Up Fitness

  • Health & fitness
  • Fitness
  • Nutrition

Join Chris Hitchko, author of 'How to Become A Successful Personal Trainer' VOL 2 and CEO of Show Up Fitness as he guides personal trainers towards success. 90% of personal trainers quit within 12-months in the USA, 18-months in the UK, Show Up Fitness is helping change those statistics. The Show Up Fitness CPT is one of the fastest growing PT certifications in the world with partnerships with over 500-gyms including Life Time Fitness, Equinox, Genesis, EoS, and numerous other elite partnerships. This podcast focuses on refining trade, business, and people skills to help trainers excel in the fitness industry. Discover effective client programming, revenue generation, medical professional networking, and elite assessment strategies. Learn how to become a successful Show Up Fitness CPT at www.showupfitness.com. Send your questions to Chris on Instagram @showupfitness or via email at info@showupfitness.com."

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  1. Number 102FitnessCanada
  2. Number 164FitnessUnited States

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Recent episodes

The latest episodes published to this podcast’s own RSS feed. Titles and descriptions are the publisher’s.

  1. Ep. 410 How to get hired at LIFE TIME 2026/27 PRACTICAL INTERVIEW w/ Show Up Fitness

    Sep 16, 202636 min

    Send us a text if you want to be on the Podcast & explain why! More trainers have been hired and clear over $10,000/ month at life time with their SUF CPT than any other company. Most trainers walk into a practical interview thinking they’re being graded on exercise selection. What actually gets judged is whether you can coach a real person, build trust fast, and lead with confidence when the room feels unfamiliar and the stakes feel high. That’s exactly what we work through with Jerry Ramos, a kinesiology student and trainer preparing for a Lifetime Fitness practical assessment. We break down the full role-play client profile: a woman in her 30s aiming for weight loss, better posture, more strength, and less neck and shoulder tension, with a desk job, low steps, and inconsistent routines. Together, we map a simple, repeatable training plan you can run in a squat rack without overthinking it, plus the small details that make you look like a pro: setting expectations, asking the right open-ended questions, coaching with presence, and using the workout itself as your assessment instead of hiding behind complicated screening tests. Then we get into the part most trainers avoid: sales. I walk through the exact wording to handle the three objections you’ll hear constantly: price, time, and “I need to talk to my spouse.” We also cover how to bring up steps, sleep, and nutrition in a way that stays inside scope, creates buy-in, and positions you as a long-term coach who delivers results. If you want to get hired, keep clients, and build a career that lasts, hit play, take notes, and then subscribe, share this with a trainer friend, and leave a quick review so more coaches learn to keep showing up. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  2. Why We're Fat Part 5 - SLEEP | Become A Nutrition Coach SUF NC

    Sep 16, 202624 min

    Send us a text if you want to be on the Podcast & explain why! Become a nutrition coach with SUF-NC. Weekly live calls with nutrition experts and RD's. If you’re trying to lose weight, get leaner, or just stop dragging through your afternoons, there’s a good chance the real bottleneck isn’t your workout plan. It’s your sleep. We dig into why sleep is the foundation for body composition, energy, and consistency, and why “I get 6 to 7 hours” often doesn’t match reality, just like food logs rarely tell the full story. We use a blunt but memorable analogy: functioning on short sleep can look a lot like trying to perform after a couple shots of alcohol. From there, we shift into a performance mindset. Athletes don’t treat the night before a record attempt like a casual hangout, and a CEO doesn’t stroll into a board meeting half-prepared. We ask what would change if you protected bedtime with that same focus and discipline, and we share a practical sleep routine framework that reduces stimulation, limits phone-driven dopamine hits, and sets you up for deep sleep. Then we get tactical with the stuff people argue about: melatonin dosage and why too much can leave you groggy, caffeine half-life and late-day energy drinks, stress hormones like cortisol, and how chronic stress can keep heart rate elevated and block recovery. We also cover an underrated lever for sleep quality and night waking: carbohydrate intake in the evening, liver glycogen, and why some people sleep better with a simple carb snack before bed. Finally, we bring it back to coaching and behavior change: how to assess sleep like a pro, how to stop giving lazy blanket advice, and why educating clients with the right metrics, like blood pressure and daily energy patterns, can beat shaming them with numbers they don’t understand. If this helped, subscribe, share it with a friend who “just doesn’t sleep,” and leave a review with your biggest bedtime challenge. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  3. Master Shoulder Anatomy: The 17 Muscles Every Personal Trainer Should Know

    Sep 14, 20268 min

    Send us a text if you want to be on the Podcast & explain why! If you have ever hesitated when a client asks, “What muscle is that supposed to work?”, this shoulder anatomy breakdown is for you. We make the case that the most important skill for becoming a qualified personal trainer is mastering anatomy, because confidence is not a vibe. It is earned, and clients can tell when you have it. When you sound unsure, people default to objections like “It is too expensive” or “Let me think about it.” When you can speak clearly about the body, trust goes up and sales friction goes down. We share what we see trainers struggle with most, from assessments and programming around pain to getting clients and charging what they are worth. Then we teach the shoulder the practical way: by mapping the 17 shoulder muscles and putting them into a study order you can actually remember. You will hear how pectoralis major and the deltoid each have three distinct parts, why biceps brachii and triceps brachii matter at the shoulder, and how the trapezius, serratus anterior, rhomboids, and latissimus dorsi shape scapular control in real training. We also drill the rotator cuff muscles (supraspinatus, infraspinatus, teres minor, subscapularis) and the big takeaway that matters for programming and shoulder pain: their number one job is to stabilize and center the glenohumeral joint. If you are studying for a CPT exam, refining your personal training assessments, or tightening your exercise programming, this is a clean, repeatable framework you can use immediately. Subscribe, share this with a trainer friend, and leave a review with the shoulder muscle you want us to cover next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  4. How to Pass the NASM CPT Exam 2026/27 | COMPLETE 7th Edition Study Guide & Prep

    Sep 10, 202652 min

    Send us a text if you want to be on the Podcast & explain why! Pass NASM w/ SUF Study Guide $75 showupfitness.com Guarantee to pass NASM showupfitness.com which includes passing in 7-14 days, $500 worth of nasm material including tutoring AND either a SUF certification or hands on learning seminar. Failing the NASM CPT exam usually has nothing to do with intelligence and everything to do with spending weeks on the wrong pages. We’re here to help you pass the NASM CPT 7th edition test faster by focusing on what the exam actually rewards, not what feels productive to highlight. We move quickly through the early chapters that rarely impact your score, then lock onto the high frequency topics that can make up a huge chunk of your questions. We break down the Human Movement System in plain language: the anatomy terms you’ll see, the planes of motion NASM loves to define, and the muscle basics that show up again and again. Then we simplify cardiorespiratory essentials (chambers, SA node, bradycardia vs tachycardia, arteries vs veins), metabolism and energy systems (ATP PC, glycolysis, oxidative), and the nutrition numbers that are easy points if you memorize them. The real test comes when NASM shifts into assessments and program design. We walk through screening concepts like PAR Q, key cutoffs like hypertension, and the logic behind the overhead squat assessment checkpoints. From there we drill the OPT model phases, acute variables, and the fastest way to choose between stabilization, strength, and power when the exam throws weird exercise names at you. You’ll also hear how NASM expects you to apply SMR, stretching choices by phase, and the inhibition terms that commonly appear. If you want a clear NASM CPT study plan you can repeat until it’s automatic, hit subscribe, share this with a friend taking the test, and leave us a review with the topic you want us to break down next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  5. How to Sell More Personal Training | Life Time Trainer Sean Hyson

    Sep 8, 202621 min

    Send us a text if you want to be on the Podcast & explain why! Want to get hired at Life Time fitness and become a successful personal trainer? SUF CPT is the best personal training certification for trainers who want to create a career. Sean Hyson was hired with his SUF CPT in Austin at Life Time. He had a great background as an author and writer for T Nation and Onnit. He went to a SUF Seminar in Houston for hands on learning and then got his SUF CPT. He was hired in March. You can be great at coaching and still struggle to sell, especially in a premium gym where the numbers feel big the moment the price sheet comes out. We talk with Sean, a new trainer at Lifetime who’s already leading the company in leads generated, but keeps running into the same wall: prospects love the workout and the vibe, then hesitate when it’s time to buy training packages. We walk step-by-step through his real sales process, from workshops and goal-setting sessions to the InBody scan, the intro workout, and the close. Along the way we break down what his Austin client base looks like, why “pretty fit” members still need coaching, and how travel and inconsistent schedules complicate adherence. Then we get tactical about personal training sales: how to tighten the presentation, stop overselling, remove apologetic “it’s expensive” language, and use silence as a closing tool instead of filling the space with extra explanations. The biggest shift is learning how to turn “need” into “want.” We dig into how the last five to eight minutes of an intro session can create a clear, emotional proof of value with smart intensity, the right exercise choices, and a memorable finish that makes someone think, “That’s what I’ve been missing.” If you want better conversions, stronger fitness consultations, and a repeatable close you can refine like film study, this is the playbook. Subscribe, share this with a trainer who’s stuck at the close, and leave a review with your biggest sales objection so we can tackle it next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  6. Anterior Shoulder Pain? Shoulder Screens & Soft Tissue Mobilizations

    Sep 3, 202635 min

    Send us a text if you want to be on the Podcast & explain why! SUF-STM LIVE calls helping trainers level up their business and mentorship. Shoulder discomfort can turn a confident lifter into someone who dreads incline day, and the worst part is how often the “fix” starts with a guess and ends with a scary label. We walk through a clear, trainer-safe approach that starts where it should: keep a physical therapist in your network, stay in your scope, and collect the right data before you touch a single “corrective.” We dig into why pain is multifactorial through the biopsychosocial model and why words matter. Calling something scapular dyskinesis might sound smart, but it can create fear, guarding, and a client who thinks they’re broken. Instead, we focus on what you can actually do as a coach: take a clean history, run simple movement screens, watch for red flags like numbness or shooting pain, and refer out fast when it’s not your lane. Then we get practical with shoulder anatomy, scapular control, and the common “kink” many people miss: limited thoracic mobility that forces the shoulder to compensate. You’ll hear exactly how we use soft tissue work to calm down overworked areas like the upper traps and infraspinatus, then build real tolerance with a progression that includes isometrics, heavy slow resistance, and finally a return to the demand. We finish with training options like the landmine press and loaded eccentrics to help clients press again with confidence. If this helps, subscribe, share it with a coach who trains around shoulder pain, and leave a review so more lifters and trainers can find a smarter path back to strong shoulders. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  7. Chronic Tendon Pain: Why Load Beats Rest | Dr. Rob DPT New Jersey Spectrum Therapeutics

    Aug 27, 202621 min

    Send us a text if you want to be on the Podcast & explain why! Read the article here on Showupfitness.com: https://www.showupfitness.com/blogs/blog/chronic-tendon-pain-why-load-beats-rest-and-what-shockwave-actually-does That nagging Achilles that “felt better with rest” and then flared the second you returned to training isn’t bad luck, and it usually isn’t an inflammation problem you can ice away. Chronic tendon pain is often a capacity problem, which means the fix is not doing less forever, it’s rebuilding tolerance with the right load, the right timeline, and the right rules. We read a detailed article from Dr. Rob, a physical therapist and clinic owner, and translate it into practical coaching for personal trainers. We break down what tendinopathy actually looks like in chronic cases, why the old “tendinitis” model leads people into months of stop-start training, and how the pain monitoring model gives you guardrails without demanding zero discomfort. The centerpiece is the 24-hour rule: judge your dosage by how the tendon feels tomorrow, not just how it feels mid-set. From there, we lay out a four-stage tendon rehab and return-to-sport framework you can run with cleared clients: isometrics for high irritability, heavy slow resistance as the main tendon remodeling tool, energy storage work for running and jumping, and a smart return to the real demand while keeping strength work in the plan. We also call out common trainer mistakes, the importance of upstream strength, and the specific red flags that mean you stop and refer out. We finish by getting honest about shockwave therapy (ESWT): what it is, where evidence is strongest, and why it never builds tendon capacity on its own. If you want more confident programming, better outcomes, and a stronger PT referral network, subscribe, share this with a trainer friend, and leave a review. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  8. How to Sell Personal Training | Equinox LIVE Sales Role Play

    Aug 26, 202619 min

    Send us a text if you want to be on the Podcast & explain why! A sales sheet won’t save a shaky consult, but a confident coach can. We’re live at Equinox running a real-time role-play with West, right after a hard chest session, to show what personal training sales actually looks like when the client is excited, hesitant, and ready to bolt with “I’ll think about it.” If you’ve ever fumbled the pricing, overexplained packages, or felt weird about “closing,” you’ll hear exactly where the momentum drops and how to get it back without turning into a pushy salesperson. We walk through two consult scenarios: the first where the subscription pitch gets muddy, and the second where the client pushes back on price and even complains about the gym being too hot. From there, we break down the fixes that matter in fitness coaching and client acquisition: eliminate decision fatigue, make the plan feel obvious, and ask for the next commitment while the energy is still high. “How does tomorrow look?” beats vague follow-ups, and a service-first response can turn a complaint into trust when you handle it like a luxury, service-based gym should. Then we zoom out into the deeper skill: selling value. That means connecting training to outcomes people actually want like strength milestones, confidence, consistency, better days outside the gym, and yes, a better life. We also dig into client retention tactics like multiple points of contact, referral energy, and asking for honest feedback so you don’t get ghosted and start doubting your career. If you got value from this, subscribe, share it with a coach who needs the confidence boost, and leave a review so more trainers can find it. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  9. Low Back Pain w QL Release LIVE hands on learning seminar NASHVILLE

    Aug 24, 202639 min

    Send us a text if you want to be on the Podcast & explain why! Hands on learning workshop with SUF x Life Time Fitness partnership. How to train a client who has low back pain? The best hands on learning workshop / seminars for personal trainers. Show Up Fitness Low Body seminar Low back pain is everywhere, and the worst part is how quickly it turns into fear: fear of bending, fear of lifting, fear of the next flare up, fear of what an MRI might “find.” We’re teaching from Franklin near Nashville with a room full of trainers, using a real world approach that blends pain science with coaching instincts, so you can stop guessing and start making smart decisions inside a personal trainer’s scope. We dig into the biopsychosocial model of pain and why discs, degeneration, and “abnormal” imaging can show up in people who feel totally fine. Then we shift to what actually helps many backs: movement that is scaled to the person, repeated in pain free ranges, and progressed like any training program. You’ll hear how we use exposure therapy and hope as tools, plus a practical daily flow that builds mobility, stability, and tissue tolerance without poking the bear. From there we run through clear screens to identify likely pain drivers: flexion, extension, lateral flexion, compression, and thoracic rotation. We talk red flags, when to refer out, and how to avoid cookie cutter plans by matching drills to what the client tolerates today. We also demonstrate quadratus lumborum soft tissue mobilization options and why breathing and positioning can change everything. If you coach clients with low back pain, want better screening, or simply want your own back to feel more resilient, you’ll leave with a simple framework you can apply immediately. Subscribe, share this with a trainer friend, and leave a review with the biggest back pain myth you want us to tackle next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  10. Why Incline Barbell is harder than Bench

    Aug 21, 20268 min

    Send us a text if you want to be on the Podcast & explain why! Incline bench press has a way of making strong lifters feel brand new under the bar. If you’ve ever wondered why your flat bench numbers don’t carry over, we walk through the real mechanics that make incline pressing so challenging and so valuable for upper chest strength and hypertrophy. We break it down into five clear drivers: anatomy (the clavicular head of the pectoralis major has less “real estate” to contribute), torque (more distance and tougher angles), leg drive (harder to wedge and get that back-and-up bar path), the SAID principle (you adapt to what you practice, and most people don’t practice incline enough), and range of motion (which can expose flexibility limits fast). Along the way, we talk shoulder discomfort on incline bench press, why it shows up, and how to troubleshoot it with better mobility, soft tissue work, and smart exercise selection. We also get practical about programming: when it makes sense to keep barbell incline, when to run a short block with dumbbell incline for a friendlier shoulder position, and how changing fly angles can shift chest emphasis depending on what you’re trying to build. If you care about pressing strength, powerlifting carryover, or getting that upper chest to finally show up, this one is for you. Subscribe, share this with a training partner, and leave a review with your biggest incline bench struggle or PR so we can talk about it next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  11. Ep. 400 Navigating Low Back Pain In Training w/ Dr. Q & Dr. Katie

    Aug 18, 202658 min

    Send us a text if you want to be on the Podcast & explain why! Location: Austin C4 / Nutrabolt. Time 8-4 https://www.eventbrite.com/e/navigating-low-back-pain-in-training-with-katie-dabrowski-and-q-willey-tickets-1996909407794 CODE: SHOWUPFITNESS $50 off Doc Q IG: Coach_Q_Physio & Doc Katie: Ktdabrowski Back pain is one of the fastest ways to make a confident lifter feel fragile and it’s also one of the easiest places for bad information to hijack a training plan. We sit down with physical therapists Doc Q and Doc Katie to talk about what actually feels “scary” in both personal training and physical therapy: flare-ups, client anxiety, imposter syndrome, and the pressure to deliver a perfect fix when pain doesn’t behave like a neat checklist. We dig into pain science and the biopsychosocial model of pain, including why fear based language and over-medicalization can create nocebos that shrink someone’s life. You’ll hear how they think about progressive overload in rehab, why many posture and biomechanics stories don’t hold up well in research, and how to stop treating every ache as a crisis. A key takeaway is the “trainable menu” for low back pain: keep a list of movements someone can train right now, then build smart entry points back into the positions they fear or avoid. We also cover when imaging makes sense, when surgery is truly appropriate, and why population level data often favors conservative care while still leaving room for individual exceptions like progressive neurological symptoms. If you coach clients, treat patients, or manage your own low back pain, you’ll walk away with clearer language, better decision making, and more confidence under the bar. Subscribe, share this with a coach or clinician, and leave a review with the biggest back pain myth you want gone. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  12. Quadratus Lumborum (QL) Soft Tissue Release (SUF STM)

    Aug 17, 20264 min

    Send us a text if you want to be on the Podcast & explain why! Show Up Fitness hands on learning seminar at Life Time in Franklin Tennessee. If you want to become a successful personal trainer, find personal training certifications and specializations like SUF STM to make you an elite personal trainer. Next personal training seminar Tampa September 25/26. That deep “right there” ache in your low back can make you feel stuck, especially when stretching and foam rolling do nothing. We walk you through a practical way to determine when the quadratus lumborum (QL) might be involved and how to stop guessing with your hands. If you work with clients or you’re trying to manage your own low back tightness, this is a clear, anatomy-based approach you can use immediately. We demo a QL release in a prone position, including the detail most people miss: you have to get under the erectors and direct pressure toward the spine, not just press straight down on the surface. Then we layer in the simplest performance upgrade we know for soft tissue work, 360-degree breathing. When someone can breathe into the back and sides instead of only the chest, the tissue response changes fast, and the release becomes more comfortable and more effective. We also compare positioning options, because bodies are different. Side-lying can give better leverage for bigger bodies or anyone who’s hard to access prone, and we share a third variation using a supported deep squat with a reach. Finally, we connect the dots for runners and high-intensity training: the QL is a frontal plane stabilizer, so repetitive impact and stabilization demands can keep it irritated unless you address it directly and safely with the right landmarks. If this helped you think differently about low back pain, subscribe, share the show with a training partner, and leave a quick review so more people can find it. What’s the most stubborn spot in your low back right now? Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  13. Why FAT LOSS is so confusing PART 4 HORMONES & STRESS | Become A Nutrition Coach

    Aug 14, 202640 min

    Send us a text if you want to be on the Podcast & explain why! Blaming hormones is comforting because it gives us a villain and a shortcut. We go the other direction and build the real foundation: calories in versus calories out, plus the three forces that quietly drive the whole system, stress, sleep, and daily movement. From cortisol to insulin to thyroid hormones, we explain what these signals actually do, where they come from, and why “too much” and “too little” are both problems. No fear mongering, no miracle cocktails, just physiology you can use. We also unpack how nutrition misinformation spreads. “Sugar is bad” sells, “insulin is the bad guy” sells, and “fix your adrenal fatigue” sells, but simplification is not the same as truth. We talk about why sugar feels addictive in combination foods, how cortisol can be anti-inflammatory, why insulin is essential, and what to do in real-world scenarios like low blood sugar. Then we connect appetite hormones like leptin and ghrelin to sleep loss, chronic dieting, and the difference between psychological hunger and actual physiological hunger. Finally, we zoom out to the big picture: life stages. As we move from school to work to family life, NEAT drops, stress rises, sleep gets crushed, alcohol and caffeine creep in, and processed convenience foods become the default. That shift looks like “a slow metabolism,” but it is usually a predictable pattern we can measure and change. We share the coaching tools we rely on, sleep logs, stress questionnaires, measured food tracking, and meal photos, so progress is based on awareness, not guesses. If this helped you, subscribe, share it with a friend who keeps saying “it’s my hormones,” and leave a review with the biggest myth you want us to tackle next. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  14. Are textbook personal training certifications worth it?

    Aug 11, 202621 min

    Send us a text if you want to be on the Podcast & explain why! Passing a personal trainer certification feels like you’ve earned the keys to the gym, until a real client shows up with knee pain, shoulder history, and questions you can’t answer with a multiple-choice memory dump. We talk honestly about whether NASM is worth it, why so many “gold standard” certifications still leave trainers with shaky programming skills, and how the industry sets beginners up to confuse a piece of paper with professional competence. We also pull a Reddit-style case study into the spotlight: a trainer using AI to write workout plans, getting better client feedback, even raising prices, and still feeling like a fraud. We break down the line between smart leverage and dangerous dependency, and why AI can support great coaching but can’t replace the craft. Real value comes from cueing, judgment, and adapting on the fly, not from reciting overactive muscles or hiding behind acronyms. From there we zoom out to what actually builds a sustainable personal training career: hands-on learning, mentorship, supervised reps, and a team approach that includes referrals to a physical therapist or registered dietitian when it’s appropriate. We get into the uncomfortable business truths too, like why so many trainers struggle to sell, why confidence collapses when your product is generic, and how skilled coaches think about pricing and multiple revenue streams. If you’re serious about becoming a respected, high-earning trainer, this is a roadmap for what to learn next and what to stop trusting. Subscribe for more honest coaching talk, share this with a trainer who’s feeling stuck, and leave a review with the biggest skill you’re working on right now. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  15. How to train a 68-yr old hiker

    Aug 6, 20268 min

    Send us a text if you want to be on the Podcast & explain why! Your client doesn’t need to feel wrecked to get ready for the trail. We walk through a real program design for a 68-year-old retired client who trains three days per week and does Pilates, with a primary goal of lower body strength and endurance for an upcoming hiking vacation and a secondary goal of longevity, mobility, and overall health. We start with how to think like a coach from minute one: warm-ups that respect an older adult’s response to volume, how to watch breathing and fatigue, and why “just add more rounds” can backfire. Then we dig into smart circuit construction using core movement patterns, with a big focus on sequencing. If your accessories are too demanding (think step-ups placed where they crush the next squat set), you can accidentally compromise force production and turn a strength builder into a slow grind. We share simple fixes that keep the main lift strong while still building hiking-specific endurance. From there we review the rest of the three-day split, highlight what’s already solid, and add practical ideas for hiking performance: trunk work, frontal-plane stability, carries, and optional drills for reacting to uneven ground. We also explain how to progress the plan with progressive overload, how to keep sessions fresh by rotating accessories, and when to use linear periodization vs daily undulating periodization for real clients. If you coach active older adults, build hiking workouts, or want better personal training programming systems, this one is for you. Subscribe, share this with a trainer friend, and leave a review with your biggest programming question. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  16. Nutrition Coaching Assessment Form | Become A Nutrition Coach SUF NC

    Aug 5, 202645 min

    Send us a text if you want to be on the Podcast & explain why! Become a successful nutrition coach making 30k+ annually: https://www.showupfitness.com/products/suf-nutrition-course Most people think “nutrition coaching” means macros and a food list. We don’t. We talk through what it looks like when a trainer treats nutrition like a real service with clear boundaries, a structured assessment, and an actual registered dietitian on the team. The difference is immediate: clients stop getting vague advice during rest periods and start getting a process they can follow, measure, and trust. We get into the nuts and bolts of onboarding: setting expectations up front, keeping nutrition as a separate paid service, and using simple objective measures like blood pressure to stand out in a gym full of coaches who skip the basics. From there we go deeper into behavior change, because fat loss is rarely about knowing what a calorie is. It’s stress, sleep, decision fatigue, and the shame loop that makes clients hide what they eat. We break down how to coach weekends, binges, and “off plan” meals without punishment, using habit loops and practical next-step strategies clients can actually execute. You’ll also hear the tangible tools that make this work in the real world: food photos, food scales, portion plates, hydration tracking, RD-built snack options, and stress tracking sheets that turn emotions into action steps. If you want to build a professional nutrition coaching offer that gets results and creates a dependable second revenue stream, this gives you the roadmap. Subscribe, share this with a trainer friend, and leave a review with the system you want to implement first. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  17. How to Train A 98-Year-Old PT client

    Aug 4, 202617 min

    Send us a text if you want to be on the Podcast & explain why! A 98-year-old walks into your gym. Do you panic and reach for a stability ball, or do you coach what actually keeps them independent? We take you inside a real coaching moment from our Show Up Fitness class and lay out how we think about program design for older adults and senior fitness. The big shift is simple but powerful: stop collecting exercises and start coaching movement patterns. We talk through what we look for the moment a client arrives, how we “assess” without forcing uncomfortable screens, and how we choose squat, hinge, push, pull, carry, and transitional work that maps directly to activities of daily living (ADLs) like standing up from a couch or getting off the toilet. From there, we get practical. How do you build a safe 30-minute personal training session that still drives results? We share examples like supported squats, bar presses or machine presses for stable loading, light medicine ball throws for power and fun, and balance games that make clients light up and come back. We also cover progressions, regressions, and why a grounded goblet squat is often smarter than unstable “functional” gadgets for fall-prone clients. Recovery is a make-or-break variable at this age, so we dig into volume, frequency, soreness management, and nutrition for older adults, including a clear protein target to support muscle building despite sarcopenia and dynopenia. We finish with the coaching mindset that keeps people safe: plan for worst-case scenarios, keep the space clean, and earn the right to progress. If you train seniors (or you want to), subscribe, share this with a trainer friend, and leave a review so more coaches learn to program with confidence. What’s the hardest part about training older clients for you? Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  18. Knee Pain? TKE (terminal knee extension) & Dorsiflexion screens

    Aug 3, 20268 min

    Send us a text if you want to be on the Podcast & explain why! Knee pain that lingers at a low hum can be maddening, especially for runners who feel “mostly fine” until mileage adds up. We walk through a simple, trainer friendly screen for terminal knee extension (TKE) that takes minutes and often exposes a tiny side to side gap you can’t afford to ignore. Two to five degrees sounds small, but it can change how the knee loads with every step, rep, and landing. From there, we lay out a clean decision tree: if TKE is limited, we talk daily practice, smart progressions, and how to apply just enough pressure without turning it into a painful battle. If both knees check out, we pivot to ankle dorsiflexion using the wall test (shoes off) and explain why limited ankle mobility can push stress upstream into the knee, especially in running. You’ll also hear how to approach soft tissue work and foam rolling in a way that actually reduces sensitivity and makes new range of motion “stick.” Finally, we test what many programs ignore: calf stability and local muscular endurance. We break down the 25 rep single leg calf raise benchmark, what “clean reps” really look like, and how to build a simple weekly calf plan that supports stronger mechanics over time. We also connect the dots anatomically by revisiting the gastrocnemius and why it matters for both the ankle and the knee. If you found this useful, subscribe, share it with a trainer or running buddy, and leave a review telling us which test you’re trying first. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  19. Shoulder Pain? Thoracic, Humeral Flexion screens & STM

    Jul 31, 20269 min

    Send us a text if you want to be on the Podcast & explain why! Shoulder discomfort can be maddening because it often shows up during perfectly normal training. We take a different route: we start with quick safety screens to rule out red flags, then we hunt for the real limiter that keeps stealing motion from the shoulder. A surprising amount of “shoulder pain” is a thoracic spine problem in disguise, and once you see it, your assessments and your programming get a lot clearer. We walk through a clean, repeatable thoracic rotation screen and the biggest mistake that creates a false pass: letting the low back and pelvis do the work. You’ll hear exactly how we lock out the lumbar spine, what “good” thoracic rotation looks like, and why a simple standard matters for everyone who presses, pulls, or throws. We also share a practical control test we love: if you can’t breathe and talk while holding a position, you don’t own that movement, and your body will compensate the moment load shows up. Then we move from assessment to action with corrective exercises you can use right away: smarter thoracic foam rolling with neck support, banded thoracic rotation that stops pelvis cheating, and PNF-style drills that help you earn new range of motion under control. Once thoracic rotation is no longer the bottleneck, we screen humeral flexion for overhead work, show how rib flare and arching sneak in, and lay out a simple way to load new overhead range using a foam roller setup and a kettlebell. If you want better overhead mechanics, fewer flare-ups, and a clearer plan for shoulder mobility and stability, this is your playbook. Subscribe, share this with a training partner, and leave a review with the screen that revealed your biggest limiter. Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

  20. Is AI Making Personal Trainers Dumber?

    Jul 30, 202616 min

    Send us a text if you want to be on the Podcast & explain why! AI is turning everyday work into a shortcut button, and that’s exactly why we’re asking a risky question: is AI making us dumb, or is it exposing who never built real skill in the first place? We break this down through the Dunning-Kruger effect and a wild true story that shows what happens when confidence beats competence. The point isn’t to fear AI, it’s to stop using it like a mask for weak fundamentals. We get specific about what “sloppy AI” looks like in the fitness industry: ads with obviously broken images, impossible anatomy, and generic messaging that kills trust in seconds. If you’re a personal trainer, online coach, or gym owner, you already know how fast people scroll and how quickly they judge. We talk about the simple standards that protect your brand, from proofreading and human review to writing outreach that proves you did your homework and actually care who you’re talking to. Then we zoom out to the bigger career move: doubling down on foundations. Anatomy, programming, assessment, pain red flags, and knowing when to refer out aren’t optional if you want to be excellent and get paid like it. AI can help you study, organize, and execute, but it can’t replace reps in the trenches, mentorship, and the humility to keep learning. If you want AI to make you sharper instead of louder, listen through, then subscribe, share this with a trainer who needs it, and leave a quick review so more coaches find the long-game path. What’s one way you’re using AI responsibly right now? Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/ Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA NASM / ACE / ISSA study guide: https://www.showupfitness.com

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Apple Podcasts rankings via the Mato Topic Intelligence Platform.

Observed September 20, 2026.

Apple and Apple Podcasts are trademarks of Apple Inc., registered in the U.S. and other countries.

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