Fitness Education Online Podcast I For Personal Trainers, Fitness Professionals, Gym Owners & the Fitness Industry

In this episode, Bex chats with Steph McKay, owner of Chasing Dreams Fitness in Tamworth and a familiar face in the Fitness Education Online community running The Bootcamp Hub. Steph shares how she went from avoiding school sport altogether to building a ladies only outdoor boot camp community, and why she was so shocked to find out she'd been named a finalist for both Personal Trainer of the Year and Group Fitness of the Year at the 2026 AUSactive Awards. Steph talks through what a typical day looks like juggling boot camp sessions with her work in real estate, why she leans into the flexibility and fun of outdoor group training, and how something as simple as getting clients outside can make a bigger difference than they realise. She also shares her best advice for handling low turnout sessions without losing the energy, why staying organised but never too rigid is key when coaching groups, and how mentoring helped her take the business side of things more seriously. She wraps up with a simple reminder for anyone starting out: find your passion, keep learning, and push through the parts that feel uncomfortable at first. Connect with Steph: Facebook: https://www.facebook.com/chasingdreamsfitnesstamworth Instagram: @chasingdreamsfitness Join the Bootcamp Workout Hub Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex sits down with Loz Antonenko, also known as the Mojo Mentor, a coach, author of the Amazon number one bestseller "Get the F*ck Unstuck," and finalist for both Personal Trainer of the Year and Pilates Professional of the Year at the 2026 AUSactive Awards. Loz shares the raw, honest story behind her work, from being diagnosed with a serious autoimmune condition at university, to building a successful business, to the years of grief, loss and burnout that followed, including the loss of her husband and a period of competitive bodybuilding that spiralled into orthorexia and a breakdown. It's an incredibly candid conversation about how she found her way back through the simplest possible tools. Loz breaks down her Mojo Method and the idea of "handbrake habits," the five basic daily things (eating, breathing, sleep, movement and hydration) that most people are already doing but not doing well, and why getting unstuck starts there rather than with anything flashy or complicated. She talks about what actually sets her apart as a coach, her lived experience rather than a textbook, and leaves PTs with a strong reminder to apply the same tools they give their clients to their own lives, because burnout doesn't discriminate. Connect with Loz: Website: lozlife.com Free quiz: Fix Your Mojo Instagram: @lozantonenko/ Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex sits down with Steven Halligan, an online fitness trainer with over 30 years in the industry, from the Gold Coast to Brisbane, London and back, through a studio, 12 week challenges and eventually a full pivot to online training during COVID, when he became the national trainer for Weight Watchers Australia and New Zealand. Steven's now trained clients in 40 countries and reflects on what's really set him apart along the way, and allowed him to build connections that have meant he’s been training some of this clientes for over two decades. Steven talks candidly about the hard, unglamorous side of building a training business, mistakes he’s made, and gives straightforward advice for PTs just starting out. Connect with Steven: Instagram: @halligansfitness & @steven_halligan Website: www.halligansfitness.com.au Also on Facebook, YouTube, Twitter/X and TikTok - Halligan’s Fitness Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex sits down with Caterina Bozzi, prenatal and postnatal fitness coach and founder of Collective Fitness Yoga, a women's only gym in Mildura, Victoria. Caterina has been named a finalist for Personal Trainer of the Year at the 2026 AUSactive Awards, an award she also won back in 2023, this time reflecting the work she has done since becoming a mum to triplets. Caterina shares how she got into the industry as a teenager, her typical week juggling private clients, running the business and family life, and the moment she almost stepped away before deciding to grow instead. She also talks about moving into the pre and postnatal space after her own experience of motherhood, why she trains clients based on how they feel rather than a fixed program, and how offering strength, Pilates and yoga under one roof lets her support women at every stage of life. Connect with Caterina: Instagram: @catbozfitness Collective Fitness Yoga: @collectivefitnessyoga Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

On the podcast today we have Kate Morris, a nutritionist, online PT and business mentor who has built a multi-million dollar coaching business entirely through organic content, and whose podcast Oi Let's Talk is currently charted number four in Australian Health and Fitness. Kate shares the full story behind her career, from the gym floor with no clients and $300 in rent hanging over her head, to losing 80% of her business overnight when COVID hit, to scaling from 10 to 110 clients within three months of going online. She talks candidly about the fear and imposter syndrome that held her back from launching her business mentoring arm for two years, and why she believes mindset and self-belief are the true foundations of a successful business. She also breaks down what it actually takes to build a personal brand that converts, and why knowing your ideal client is non-negotiable. Plus, she gives us an inside look at her Side Hustle to CEO Blueprint, her six-month program for coaches who are starting out or ready to scale. Connect with Kate Instagram: @thekatemorris Podcast: Oi Let's Talk Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

Dan Williams is an accredited exercise physiologist, founder of Perth-based Range of Motion (20 years strong), and business mentor. In this episode he introduces Gobsmack Consulting, a practical framework for turning ordinary client touchpoints into experiences people actually talk about. Most fitness professionals are delivering a good service, but good service is just the cost of entry. Dan walks through how to map every client touchpoint, identify the pits and the forgettable middle, and redesign them into moments that create a genuine emotional response. The big takeaway: in an AI-driven world where everything is being scaled and commodified, the most powerful thing you can do is the opposite. Do the unscalable. Connect with Dan: Instagram: @ gobsmackconsulting & @ danwilliams_businessconsultant Free 75-page customer experience framework for FEO listeners: https://gobsmack.com.au/feo/ Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex is joined by fitness business coach Dan Henderson for his third appearance on the podcast. Dan has spent nearly two decades in the fitness industry, building multiple businesses including Filex, Australia's largest fitness conference, and now helps gym owners and fitness professionals add $10 to $50k a month to their revenue while working less. Dan breaks down his six lead flow system for face to face PTs, gyms and studios, dives into what makes an offer actually convert right now, and shares why sorting your packaging and pricing before adding more leads is often the most important move you can make. He also gives us a rundown on Filex, coming to the Gold Coast on June 18 and 19. Connect with Dan Henderson Instagram: @coachdanhenderson Facebook: Daniel Henderson Filex tickets: filex.com.au Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode Bex sits down with Claudia Li, Head of Marketing at FEO and creator of the first ever AI course for the fitness industry. If AI feels overwhelming or you have no idea where to start, this is the one for you. Claudia explains why Claude is so different to the chatbots most of us are used to, and how it can actually do the work for you, from drafting client emails to building programs, eBooks, carousels and reports. Bex and Claudia cover the simple first steps for anyone brand new to Claude, how to train it on your tone of voice and branding using projects and skills, the top three tasks every trainer should hand over first, and the honest truth about security. They finish on why AI will not replace personal trainers, but the ones who use it will replace the ones who do not. A practical, beginner friendly chat for any fitness pro who wants to save time and get back to coaching. Connect with Claudia Instagram: @itsclaudiali/ Email: claudia@claudiali.com Check out Claudia's Claude AI course here: https://fitnesscecs.com/claude-ai You can also connect with Claudia in our FB group. Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex sits down with Calum Wilson, founder of Bump Health and one of Australia's most experienced pre and postnatal coaches. With over 20 years specialising in this space and thousands of mums trained, Calum is on a mission to make expert level support accessible to more women, and to upskill the PTs working with them. Calum unpacks the biggest myths still floating around about training during pregnancy, how programming should actually shift through each trimester, and why the 6 week GP clearance isn't the green light most PTs think it is. He shares what trainers need to know about pelvic floor and diastasis, when to refer out, and the biggest mistake he sees PTs make with postnatal clients. The conversation also covers how to coach the emotional side of postnatal training, the truth about "bounce back" and breastfeeding weight loss, and Calum's honest advice for any PT working in this space: educate, refer, or stay in your lane. Connect with Calum Website: bumphealth.com.au Instagram: @bumphealthfitness LinkedIn: Calum Wilson Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

You've done the study, you've got the qualification - now what? Bex sits down with James Fleming from the Health Coach Growth Hub, a business built to help health and wellness coaches crack the online space, sign clients, and get paid what they're worth. James and his wife Mikaela run both a health coaching business and a coaching business for coaches, so everything they share comes from real-world experience. In this episode they dig into the three things most coaches get wrong from the start - pricing, service structure, and marketing - and what to do instead. James shares his take on niching down, why the one-off session model is costing coaches more than they realise, and how to stand out online when everyone is posting the same content. They also get into the mindset blocks that keep coaches playing small, the sales call data you should actually be tracking, and a ManyChat hack that every coach should have set up right now. Connect with James: healthcoachgrowthhub.com | @healthcoachgrowthhub Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex is joined by Joy Flint - gym owner, IFBB competitor, coach, and mentor - to explore what it really means to build a life, not just a business, in the fitness industry. Joy shares what's changed across nearly four decades in the industry, why she believes coaching has gotten too fluffy, and how staying connected to your "why" is what separates the coaches who last from the ones who don't. Together they discuss why retention comes down to genuine relationships, how to train for longevity rather than aesthetics, and what coaches need to understand about training women over 40 - including hormones, gut health, and perimenopause. Connect with Joy: @joyaflint Website: https://fitnesseducationonline.com.au/ Facebook Group: https://www.facebook.com/groups/fitnesseducationonline Instagram: https://www.instagram.com/fitnesseducationonline Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

George Varvaressos of Metamorph Physique went from 150kg to the bodybuilding stage, and built an online coaching business by doing one thing a lot of coaches are scared to do: niching down. In this episode he shares how leaning into his Greek culture completely changed his business, and why being authentic on camera will always beat a polished content strategy. We also get into client retention, building real human connection in an online world, and why grinding for the long game is the game worth playing. Connect with George: @george_metamorph Listen to his podcast: The Jacked Philosopher Podcast Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex is joined by Loz Marie, a personal trainer with over 15 years of experience in the fitness industry, to chat about career progression beyond the gym floor and what it can look like to build more flexibility, impact, and sustainability as a coach. They discuss the shift happening across the industry, why trainers are no longer just delivering programs, and how creating leverage in your career can open the door to more freedom and long-term opportunity. Connect with Loz: @loz.marie_ Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex is joined by fitness coach Sophia Shahrokhey to explore how the nervous system influences fat loss, muscle building, and overall performance. Sophia shares how stress, recovery, sleep, and lifestyle factors can impact a client’s ability to get results — even when they’re consistent with training and nutrition. Together they discuss the signs of nervous system dysregulation, why pushing harder isn’t always the answer, and how coaches can take a more holistic approach to help clients achieve better, more sustainable results. Connect with Sofia: https://www.instagram.com/coaching_with_sofia/ Book mentioned: Outlive by Peter Attia and Bill Gifford Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode of the Fitness Education Online Podcast, Bex sits down with Tye Arnett from Simple Gym Co to discuss what it really takes to build a long-term, sustainable career in the fitness industry. With more than 25 years of experience, Tye shares insights on the foundations that help gyms and personal trainers succeed, including strong systems, clear culture, and consistent service. The conversation explores common mistakes fitness businesses make with marketing and lead follow-up, why retention should be a major focus, and how coaches can simplify their content and messaging to connect with the right clients. This episode is packed with practical advice for personal trainers and gym owners who want to build a business that lasts. Connect with Tye: on Instagram: @coachtyea Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode of the Fitness Education Online Podcast, Bex sits down with Wayne Li, founder of Training Day Gym, to explore what it really takes to build a long-term gym business. Wayne shares his journey from opening his first facility at 22 with $30,000 in savings to now leading a 30+ person team across multiple locations in Melbourne — all bootstrapped and built through grit, continuous learning, and a strong focus on culture. They discuss the realities of gym ownership, from sales and marketing pressure to leadership challenges, becoming the bottleneck in your own business, and building systems that allow a team to grow. This episode is packed with practical advice for personal trainers and fitness professionals who want to build something sustainable in the industry, along with an honest look at the mindset required to navigate each new level of growth. Connect with Wayne: @waynezli @trainingdaygym Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, we’re joined by Chris Duncan, founder of Rental Gym Mentors, to talk all things rental model personal training. Chris shares his journey through the fitness industry and breaks down the biggest mistakes PTs make when entering rent-based gyms. We discuss lead generation on the gym floor, sales, tracking the right numbers, pricing properly, and why being busy doesn’t always mean being profitable. We also dive into what scaling actually looks like in an in-person PT business, how to increase income without burning out, and why retention and value per hour matter more than simply adding more sessions. If you’re a student or PT working (or planning to work) under the rental model, this episode is packed with practical, no-nonsense advice. To learn more about Chris and Rental Gym Mentors, visit rentalgymentors.com.au or connect with him on Facebook: Chris Duncan: https://www.facebook.com/chris.duncan.680832 Rental Gym Mentors: https://www.facebook.com/rentalgymmentors Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, I’m joined by Ryan and Eilish from creators of The Fitness Solopreneur, where they help PTs and coaches build consistent $3–5K months through simple, subscription-based online coaching. We talk about their journey from high-ticket coaching to a more sustainable model, the biggest mistakes PTs make when moving online, and why clarity, consistency, and simple systems matter more than complicated strategies. We also dive into content, niching, and how to have genuine sales conversations without feeling pushy or “salesy.” If you’re wanting to take your coaching online and build something that’s profitable and sustainable long term, this episode is packed with practical takeaways. You can connect with Ryan and Eilish on Instagram at @thefitnessstall to learn more about their approach and The Fitness Solopreneur. Book recommended by Ryan "Profit First" by Mike Michalowicz Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode of the Fitness Education Online Podcast, Bex Lock is joined by Blake Randall, Director of Inner Power Coaching, to break down how he has built a PT career generating over $700K in revenue. Blake shares his journey from entering the industry straight out of high school to building a multi-location business across South East Queensland, and reflects on the early challenges that shaped his long-term success. He explains how focusing on systems, numbers, and consistency — rather than constantly chasing new ideas — has been key to scaling sustainably. The conversation covers Blake’s approach to marketing, sales, and retention, highlighting the importance of trust, social proof, clear processes, and conveying certainty in sales conversations. Blake also shares lessons from over a decade in the industry, including why complacency kills loyalty, why mentorship matters, and why long-term relationships are essential for lasting success. Connect with Blake: Instagram: @blakearandall Inner Power Coaching: @innerpowercoaching Coach Excellence Consulting: @coachexcellenceconsulting Connect with us: Fitness Education Online: @fitnesseducationonline Bex: @doitdaily.coaching Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email

In this episode, Bex chats with Merinda O’Brien, Head Coach at Generation Strength and elite strength coach, about building a sustainable online coaching business. Merinda shares her journey into the fitness industry, how her business evolved organically into supporting over 45 online clients, and what’s helped her maintain coaching quality and long-term client relationships. This episode is a great listen for coaches looking to grow online in a way that’s sustainable, professional, and aligned with high standards. Where to find Merinda: Instagram: @coach_merinda_obrien Business: Generation Strength If you’re a coach looking to transition online, refine your systems, or build a business that actually lasts, this episode is a must-listen. Check out this weeks special! Behaviour Change Essentials For Fitness Professionals Registered with AUSactive for 21CPDs https://fitnesscecs.com/behaviourchange-email